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What Would Google Do?

Large Print
SKU: 9780061719912

Format

Price $28.99

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Overview

“Eye-opening, thought-provoking, and enlightening.”
USA Today

“An indispensable guide to the business logic of the networked era.”
—Clay Shirky, author of Here Comes Everybody

“A stimulating exercise in thinking really, really big.”
San Jose Mercury News

What Would Google Do? is an indispensable manual for survival and success in today’s internet-driven marketplace. By “reverse engineering the fastest growing company in the history of the world,” author Jeff Jarvis, proprietor of Buzzmachine.com, one of the Web’s most widely respected media blogs, offers indispensible strategies for solving the toughest new problems facing businesses today. With a new afterword from the author, What Would Google Do? is the business book that every leader or potential leader in every industry must read.

Details

Author:
Jeff Jarvis
Language:
English
Format:
Large Print
Pages:
448
Publisher:
HarperCollins

About the Author

Jeff Jarvis blogs about media, news, technology, and business at Buzzmachine.com, and appears weekly as a co-host on Leo Laporte’s “This Week in Google.” He is associate professor and director of the Tow-Knight Center for Entrepreneurial Journalism at the City University of New York’s Graduate School of Journalism. The author of What Would Google Do?, he lives in the New York area. Join the conversation at buzzmachine.com/publicparts and on Twitter (@jeffjarvis and #publicparts).

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